Two new Ohio polls came out yesterday after my Ohio post, from from Gravis Marketing and PPP, both of which point to a razor-thin race in the most coveted swing state. A closer look at each poll shows just how much Romney has gained since the debates, and why he would be absolutely thrilled if these polls were accurate on Election Day.
The poll from Gravis Marketing shows Obama and Romney tied at 47 percent. But that’s as good as it gets for Obama. Among the most interesting tidbits from the poll:
PPP (a Democratic firm) released their new poll yesterday showing Obama only up one point, 49 to 48. Just a week ago PPP had the race at 51–46 for Obama. But the four-point gain for Romney is even more impressive when you look at the poll’s findings:
This week’s poll has a Democrat sample advantage of 8 percent; last week’s advantage was 4. Romney gained four points on Obama in a week despite the sample’s having four percentage points more Democrats. Romney leads with independents by 7 percent, up from a 5 percent last week. Obama’s approval is underwater at 48–50, and independents disapprove of him by a 41–54 margin. Last week Obama was in positive approval ground at 50–48, and independents disapproved by a much smaller 45–50 margin. Romney’s favorability has gone from a minus-6 margin last week (45–51) to a plus-2 this week (49–47). Trust on the economy went from Obama plus-5 last week (51–46) to plus-4 in Romney’s direction this week (51–47). Independents jumped from Romney plus-5 last week to Romney plus-15 this week.
— Josh Jordan is a small-business market-research consultant. You can follow him on Twitter @Numbersmuncher.