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Variety Will End Daily Print Edition and Paywall



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Via The Verge:

The iconic entertainment publication Variety will discontinue its daily printed edition on March 18th. The move is part of a broad reorganization to make its news coverage and distribution more friendly to the new world of digital media. Variety will also drop its online paywall on March 1st, and has named three new editors-in-chief, managing television, digital content, and film, respectively. A redesigned weekly print magazine will debut on March 26th.

“Internally, we’ve been referring to the paywall dropping as ‘the end of an error,’” saidVariety’s owner, Jay Penske. “It was an interesting experiment that didn’t work. We look forward to welcoming back longtime Variety readers when the paywall drops March 1st.” Penske Media Corporation, which also owns the popular blog Deadline Hollywood,purchased Variety last October for $25 million in what the New York Times called a “fire sale” and a seizure by “blogger insurgents.” Penske promised then to take down the online paywall instituted by its previous owners, but to maintain a presence in print. Now we’re finally seeing what that looks like.

The rest here.



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