Within Pew’s State of the News Media 2013report, the topic of opinion versus reporting on cable news came up. As we noted earlier, since 2007 opinion programming has risen dramatically while reporting has declined, but it is worth breaking it down by network.
According to Pew’s analysis, MSNBC had by far the most opinion programming of the “big three” cable news channels, with 85% of segments opinion, versus 15% reporting. By comparison Fox News had 55% of segments opinion to 45% reporting, with CNN the only channel to offer more reporting than opinion, with 54% reporting and 46% opinion. Opinion is not just hosts sharing their views, but also pundits spouting on about their thoughts on matters.
On the whole, 63% of all segments on cable news feature opinion, compared to 37% for reporting.
Not surprisingly, primetime skewed heavily toward opinion, with a broader mix during the day, and a slight skew toward opinion in the morning hours.