NBC Bans Freedom’s Watch Ad
NBC has rejected a TV ad by Freedom’s Watch, a conservative group that supports administration policy in Iraq, that asks viewers to remember and thank U.S. troops during the holiday season.
NBC said it declined to air the ad because it refers to the group’s Web site, which the network said was too political, not because of the ad’s message.
“Anybody in the world who would look at this ad would come away with nothing other than we should thankful for their service,” Freedom’s Watch president Brad Blakeman said.
The spot was to be part of a seven-figure campaign that includes newspaper ads and television commercials. The ads are to run on CNN and Fox News Channel and are running in various newspapers. The New York Times ran a full-page Freedom’s Watch ad Friday that said “Thank You!” and depicted a soldier reading a letter. The newspaper ad also contained the Web site address.
Alan Wurtzel, NBC’s head of standards and practices, said the network decided not to run the Freedom’s Watch ad because the group insisted that the spot contain the URL address of its Web site.