In the Food section of today’s Washington Post you can find a recipe for “Dad’s Pimped-Out Gin and Tonic.”
We’re supposed to think this is cute, as we were invited to chuckle at the MTV show Pimp my Ride, or at the 2005 Academy Award for best movie song to “It’s Hard Out Here for a Pimp.”
Pimps aren’t funny or cute. Ask any cop who’s dealt with them. They are brutal rapists who frequently hold women in what amounts to slavery. The mainstreaming of the word, with its hip connotations, is revolting.