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When Yoga Empires Fall

Via Washington Post:

Scandal contorts future of John Friend, Anusara yoga

At his best, when a crowd of hundreds of students extended their limbs before him or drew deep breaths with their eyes closed, John Friend could captivate minds and shape bodies. Students spoke of melting beneath his touch. In a gentle voice, he urged them to reach for something beyond the physical, something that extended past the poses they perfected on their yoga mats and embedded into their everyday lives. “It’s all yoga,” he would say. He became a superstar, a jet-setting international celebrity of boundless ambition who had invented Anusara, a yoga style that combines rigorous physical poses with a philosophical framework, strict ethical standards and an emphasis on building a worldwide yoga community. He touched down in European and Asian capitals or headlined American yoga festivals trailed by an entourage and a traveling retail outlet. When class ended, the parties often began, “happenings” where his adoring fans drank beer and cocktails and listened to Friend read poetry as costumed performers roamed the room. . .


What's really sad is this yoga-dork has created more jobs than Solyndra. . . - Greg Pollowitz


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