The Fisher Campaign is dead. Alas, poor Lee, we barely knew ye…but knew more than we wanted to know about your opponent’s Bush administration ties:
Democratic U.S. Senate candidate Lee Fisher is considering dumping 10 staff members, including his deputy campaign manager and political director, to free up money for additional television advertising, according to a campaign document obtained by The Plain Dealer.
It is just one of seven scenarios spelled out in the document, but is the most dramatic example of the campaign’s options. Most campaigns plan for multiple scenarios based on available funds.
In his layoff scenario, Fisher’s campaign would use “the funds for cable ad buy or a broadcast buy in the Cleveland media market the last week of the campaign,” according to the document, which appears to be a set of notes more than formal memo. This would supplement other media strategies.
Other scenarios listed in the document do not include layoffs and discuss how they plan to deploy key political workers in central and Northeast Ohio.
Fisher has struggled to raise money — at least compared with his Republican opponent, Rob Portman. A former congressman from the Cincinnati area and an adviser to President George W. Bush, Portman has raised $10.7 million to Fisher’s $4.9 million through the second quarter of this year. But unlike Fisher, Portman didn’t have to drain his campaign account to win a contested primary in May.