Herman Cain’s autobiography, This is Herman Cain!, debuted at number 4 on the New York Times bestseller list. Bloomberg reports that Cain helped make that happen:
Although his autobiography was published by a division of Simon & Schuster Inc., Cain paid Stockbridge, Georgia-based T.H.E New Voice Inc.$36,511 for books. His campaign spent $4 million through Sept. 30, including more than $64,000 paid to his motivational speaking company for airfare, lodging and supplies, as well as the books.
“They are buying my books and my pamphlets,” Cain said in an interview in between appearances in Arizona yesterday. “The campaign is buying them from T.H.E New Voice.”