Really, what else is he going to do? We’ve discussed a couple of times on the Editors podcast how his thing may not be transferable in a race where he’s not running against Ted Cruz. But he has a national fundraising network and a national profile, both of which other candidates would kill to have at this juncture. And the lesson of Obama and Trump is not to wait around for your turn or to accrue political experience—just go for it. Maybe he fizzles out, but his chance of winning the nomination or getting on the ticket has to be higher over the next 18 months or so than it ever will be again.