The Corner

Of Course

From Fox News:

An organic wine from Chile has oenophiles in San Francisco turning up their noses. But there’s nothing wrong with the wine. It’s the name that bothers them:

Palin Syrah.

The wine from a boutique vineyard in Chile was once a strong seller, but now it’s an outcast in the City by the Bay because its name comes way too close to a certain governor from the state of Alaska, says Celine Guillou, co-owner of the Yield Wine Bar.

Palin Syrah — pronounced Pay-LEEN — takes its name from a ball used in a Chilean-style hockey game, and it has been on the bar’s wine list for a while. But sales have plummeted ever since John McCain named Sarah Palin to be his running mate.

Click here to see photos of the controversial Syrah.

“Before McCain made his announcement it was selling very well, because it’s an affordable wine and it’s from South America,” Guillou said. “Then he made his announcement and we hear people making comments constantly about the wine.”

Each wine on the Yield Wine Bar’s list has a description, and Palin Syrah is described as: tastes of “white pepper” and “madrone” – an evergreen found in the Pacific Northwest.

Jonah Goldberg — Jonah Goldberg holds the Asness Chair in Applied Liberty at the American Enterprise Institute and is a senior editor of National Review. His new book, The Suicide of The West, is on sale now. @jonahnro

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