Disney’s returning and reigning CEO Bob Iger had a sit-down interview with CNBC in which he could not have made it clearer that Disney’s forays into cultural politics were a mistake.
From the New York Post write up:
“The last thing I want is for the company to be drawn into any culture wars,” he told CNBC of Disney’s First Amendment case against DeSantis that was filed in April, which has since escalated into a row of warring lawsuits.
“I’m not sure that was handled very well,” Iger told CNBC of Disney’s response to DeSantis’ hotly-debated legislation that has been branded by critics as “Don’t Say Gay,” which was signed into law in March of 2022.
Now, you can still think that DeSantis’s actions against Disney were needless. Spiking the football. Bad form. Or a waste of the state’s legal resources. What we should not be hearing after today are arguments that Disney won the battle with DeSantis. Disney is telling us, plain as day: This fight was a loss and should never have been fought at all.