The Boston Red Sox’s recent edge over the New York Yankees appears to extend to the digital domain. And George Steinbrenner probably can’t do anything about it. Last week, the sports publisher Street & Smith’s released its ranking of professional sports Web sites, and in the baseball category the Red Sox led the major leagues while the Yankees were near the cellar – in 27th place among 30 teams.
Update: Another e-mail:
While all MLB web sites are indeed identical in style, the Street & Smith’s ranking is likely to be based on traffic to the sites, rather than their perceived quality.
It would make sense that the BoSox lead in such a ranking, as one would expect increased traffic to the site of any sitting World Series champion team. Perhaps the Lowry curse stays alive…