The Corner

Obama to Sweep Sweeps Week?

tvweek.com:

The President Obama Show will be making an appearance in the May sweeps.

Officials from the Obama administration have asked the major broadcast networks for up to an hour of primetime next Wednesday at 8, according to sources familiar with the request. Mr. Obama wants the time for a news conference outlining his first 100 days in office.

The end of those first 100 days comes on April 29, and at least one cable news channel, CNN, had already announced plans for a major Election Night-style coverage extravaganza.

By scheduling a press conference on the night, the president is positioning himself to directly participate in the debate over his early performance.

There’s no word yet on whether the broadcast networks will agree to the White House request, though one network insider said it’s all but a given they will.

He could just offer to give American Idol the night off. It will be Simon’s peace offering for his dinner joke. Stevie “I Love You, Barack Obama” Wonder can open, that CNN tea-party reporter can be the official 100 Days judge …

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