Republicans are too focused on how much money is being spent on ad buys in the final weeks of the election cycle, warned George Will. Instead, they should be wary of Democratic get-out-the-vote efforts, which upended Republicans in the 2012 elections, he said on Tuesday’s Special Report.
“At this point in the campaign, they’ve saturated people with broadcast ads, so the utility of the last political dollar is pretty small,” Will said. “The return on ‘Get out the vote’ may be much larger, and we may get a surprise this year.”
For example, earlier in the panel, he noted that Democrats are aiming to turn out three-quarters of a million women and minority voters in North Carolina who voted in 2012 but not in 2010. (Incumbent Democratic senator Kay Hagan is struggling to hold onto her seat there.) Although polls generally favor Republicans in many of the close races, the margins are small enough that a larger, more favorable Democratic turnout could foil Republican hopefuls, he said.