From the post on chapter one:
When a people loses important components of its language it loses ability to think about the objects of those lost terms. “Fascist” (as a meaningful term) has been all but eradicated from the language and as a result we are unable to think through certain important and deplorable facts about our political situation. Goldberg’s book recovers “fascist.” For this it is a work of lasting value.
To me, “fascism” has always meant utopian totalitarianism with a cult of personality. “Cult of personality” can taken as either a people’s hypnotic obedience to a totalitarian leader of forceful personality or just a “general will” to which every member of a nation is compelled to bring his own will to compliance. If this is a reasonable sense of “fascism,” then Goldberg is right that the French Revolution was fascist, as well as Nazi Germany. Stalin was also a fascist. Liberal Fascism intends to demonstrate that liberalism (today’s soft leftism, not the classical liberalism of yore) is also fascist. It is.