The Economist is launching a downloadable online audio version of its entire magazine, to fit the needs of subscribers it says have no time to read.
The London-based weekly – which claims a worldwide print circulation of 1.2 million – says it will be the first leading international publication to offer a full audio edition every week.
From this week listeners will be able to scroll through the Economist online and download audio versions of articles by section or in its entirety. The audio service is free to subscribers, and costs £4 ($8) for non-subscribers.
Previously the magazine had sold “This week in the Economist,” a five-minute podcast of selected stories.