Unionized staff members at New York’s Village Voice are starting to play hardball with management as their contract nears its end at midnight on June 30. Last week they authorized a strike, should their demands not be met, and today they launched a new site that they’ll be writing for, should the strike go through. The Real Voice, as it’s called, will apparently be just like the Village Voice, written by its staffers, but not managed by Village Voice Media. The sticking point in the contract negotiations is, for the second time in a row, the question of cutting back employees’ health benefits.