Right Field

Are Chief Wahoo’s Days Numbered?

Via CBS Cleveland:

A Native American group is planning to file a federal lawsuit against the “offensive” Cleveland Indians logo, Chief Wahoo.

Robert Roche, a Chiricahua Apache and director of the American Indian Education Center, is planning to file a federal lawsuit in late July against the Cleveland Indians organization. Roche, who is also the leader of the group People Not Mascots, says the lawsuit will challenge that the team’s name and Chief Wahoo logo are racist.

“We’re going to be asking for $9 billion and we’re basing it on a hundred years of disparity, racism, exploitation and profiteering,” Roche told WEWS-TV. “It’s been offensive since day one. We are not mascots. My children are not mascots. We are people.”

Frankly, I’m amazed that the Chief Wahoo logo has survived this long — the depiction seems way more wounding than the name “Redskins” — but how is the “Indians” name offensive? Demanding $9 billion in damages for one’s not-for-profit, on the other hand . . .

More here.

Jason Epstein is the president of Southfive Strategies, LLC. He was a public-relations consultant for the Turkish embassy in Washington from 2002 to 2007.

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