The Campaign Spot

Why Is the DCCC Spending So Much in Heavily Democratic Areas?

One of my guys looks at this chart and a few other DCCC buys, along with a rumor that the committee is reserving $2 million in advertising space in the Boston market for either New Hampshire seat or the open-seat race in Massachusetts’s 10th district, and concludes, “By my count, $12 million of the $48 million the Democrats have indicated they’re using to reserve ad space is in the media markets of Philadephia, New York state, California, Boston, and Chicago . . . This buy is recognition that they are in full retreat.”

As a head fake, it wouldn’t even make sense.


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