From a reader, without comment:

Jonah,
I took the Merriam Webster dictionary definition of “p$nis envy” and substituted every mention of it with “blog” and have come up with a suitable definition of blog envy. I think this applies to the folks at MS”DNC” and their “hardblogger” (Which, as Chandler from Friends would say, presents … too … many…jokes…)
Main Entry: Blog envy
Function: noun
: the supposed coveting of the blog by a human which is held in Freudian psychoanalytic theory to lead to feelings of inferiority and defensive or compensatory behavior.
And the Tolkien geeks thought they needed a hobby.