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Media

CNN+ Is Here — Will Anyone Watch?

Brian Stelter of CNN mingles at the annual White House Correspondents Association Dinner in Washington, D.C., April 27, 2019. (James Lawler Duggan/Reuters)

The story of how CNN managed to transform its brand from “generic, safe place where Bernard Shaw soberly read the headlines” to “nonstop partisan hysterical attack machine” has yet to be written, and there are signs that the incoming chief of WarnerMedia — soon to be renamed Warner Bros. Discover — wants to steer the ship back on the right course. For now, though, the brand is in a transitional phase, and is trying to get into the streaming thing with CNN+, which just launched. It is a total disaster in the making, as I wrote here. I find it amusing that one of the marquee offerings of this streamer is . . . a six-part show about the man whose rival news channel left them in the dust years ago, Rupert Murdoch. One of the things I suspect David Zaslav might want to do when he takes over the company is to tell CNN to cool it on their Fox News obsession.

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