I was just catching up on Richard Cohen’s column yesterday and I see an ad in the corner of the page. It shows a guy putting on deodorant next to the teaser headline: “What’s Better for the Planet: Deodorant or Antiperspirant?”

Fair enough question I guess, though not exactly riveting either. But the picture of dude using some roll-on deodorant seems to show that he’s body-hair free, including under his arms. Is that in now? Really?