I wrote in October about Harry Reid’s Senate Majority PAC, which unified political giving on the left and raised more money than any other super PAC on either side of the aisle. The question arose: Why didn’t Republicans have anything similar?

Now they do. The Wall Street Journal reports that Crossroads CEO Steve Law on Tuesday launched the Senate Leadership Fund:

The group, called the Senate Leadership Fund, will serve as a counterweight to the Democratic Senate Majority PAC, whose formidable fundraising kept Democrats competitive in several key races in 2014.
The former staffer is Steven Law, who also heads the conservative super PAC American Crossroads and its nonprofit arm Crossroads GPS, which were founded by GOP strategist Karl Rove. The new committee will be based in American Crossroads’ Washington, D.C. office, and the groups will coordinate messaging, advertising and fundraising.

The leadership structure of the two groups are similar. Senate Majority PAC is chaired by a former chief of staff to Senate minority leader Harry Reid, and Law is a former chief of staff to Senate majority leader Mitch McConnell.

But there was a reason such a group didn’t exist on the right, and it remains to be seen whether Crossroads can address it. In the 2012 election cycle, the first after the Supreme Court’s Citizens United decision, which opened the floodgates of political giving, Crossroads itself played the role of a Senate Majority PAC, funneling the contributions of thousands of the party’s megadonors to campaigns across the country and coordinating the party’s messaging. The results were disastrous. Crossroads won just over 20 percent of the races it was involved in, and donors were furious.

That led to a call for diversifying the avenues of political giving. Between 2012 and 2014, super PACs on the right proliferated. Can Law, the Crossroads man, through an outfit that will be housed in the Crossroads offices, unify donors once again? We’ll see.