7-11 to become real-life product placement?
It appears as though the world’s largest convenience store will get Simpsonized, though 7-Eleven Inc. said the deal isn’t done yet.
But at a company event yesterday in Richmond, officials showcased their planned promotional ef- forts with major upcoming films, including “The Simpsons Movie.”
If all goes as planned, the convenience store chain plans to refit 11 stores across the U.S. — Richmond is an unlikely choice — to resemble the front of the Kwik-E-Mart, the convenience store that Homer and other characters frequent in the classic cartoon TV series.






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