A fair point from a reader:

Hi Jonah,
Is it that you are upset the trailer will be shown on TV during the
OC? I think that is much more Fox’s decision than Lucas’s. Since the
trailer will be in theaters on Friday, March 11, they show it on TV
the night before, so that also limits which shows it can be attached
to.

Me: But what this reader fails to grasp is how irrational my anger towards Lucas is at this point. He may be blameless on the OC decision itself. All I said was that it’s a reminder of his villainy which is why I would like to beat him with a bag of oranges. Indeed the phrase beat him with a bag of oranges might have been the tip off for some that I am immune to rational defenses of the man at this point. TK 421 where are you!