EDITORโS NOTE: The following is Jonah Goldbergโs weekly โnewsโletter, the G-File. Subscribe here to get the G-File delivered to your inbox on Fridays.
Dear Reader (unless youโre the Oregon guy who drove 30 miles with his left-turn signal on. Iโve lost all faith in you),
Iโm writing this barreling down I-70, which I learned earlier today is the โMain Street of Kansas.โ So sayeth a billboard for all to see just across the border from Colorado. This is not a very good slogan for Kansas, in my humble opinion. I like Kansas quite a bit. I do not like I-70 at all. โMain Streetโ implies a certain amount of commerce, even hustle-and-bustle. To my mind, it also suggests a homespun charm. I would bet $10,000 (to borrow a locution from Mitt Romney) that โcharm and commerce,โ never mind โhustleโ or โbustle,โ do not appear in the firsthand accounts of any I-70 traveler in recorded history (though itโs not like the I-70 Oral History Project is an ongoing concern).
This isnโt the dumbest geographic marketing campaign Iโve ever seen. The last couple times I was in Anchorage, the banners hanging from the light poles downtown proclaimed โAnchorage: Clean and Safe!โ This is the kind of slogan that sows doubt rather than reassures. Itโs like when a chef insists that no one ever actually died eating his clams โthat I know of.โ It reminds of the bit from 30 Rock. โSheinhardt Wig Company: Not Poisoning Rivers Since 1977!โ
I can only imagine the town elders of Anchorage sitting around a table saying:
โOkay, now that we cleared the hobos and garbage out of downtown, what do we want our slogan to tell people?โ
โThat Anchorage is clean and safe?โ
โThatโs gold! Letโs go with that! And they said we needed to hire a marketing firm!โ
A better, and more honest campaign might be โWelcome to I-70! Where even the cows are bored!โ Or โMake Sure to Get Off This Highway and Stay Awhile.โ Or โI-70: We Clear the Roadkill Faster than those Slackers in Nebraska!โ
What I donโt get is: Whose interest does it serve to call this highway the Main Street of Kansas? Itโs insulting to Kansas and generates no business Iโm sure. Indeed, the last thing you want to tell people is that this is the Main Street of Kansas. Who benefits from such slander? โCui bono?โ I shout. โCui bono!?โ
To which my wife, currently behind the wheel, responds: โShhh, Jonah. We have 700 miles to go.โ
Shhh, Mr. President
Because I have been on an extended road trip, I havenโt followed the news as closely as I might โThey donโt call it a multi-state killing spree for nothingโ โ The Couch). But from the broad brushstrokes I take it that the president is just crushing it. Everything is falling into place. He had to send Joe Biden off to Office Depot to get more notepads because heโs checking off everything on his to-do lists so quickly. (Biden came back with a ten-gallon jug of Elmerโs glue, some pink-unicorn duct tape, and an office chair he wonโt stop spinning around and around and around in. โWheeeeee!โ) By this time next week, expect to have Elvisโs โTaking Care of Business โ In a Flashโ logo painted on the tail of Air Force One.
Oh wait, that must be the road hypnosis talking (โYouโre losing it man, keep it together.โ โ The Couch). Suddenly Joe Biden stops swiveling in his chair and announces in his most stentorian voice: โAttention White House. Attention White House. The Chess Master has left the building. Wheeeeeeeeee!โ
You remember the Chess Master right? Hereโs Bob Herbert describing him back in 2009:
Mr. Obama is like a championship chess player, always several moves ahead of friend and foe alike. Heโs smart, deft, elegant and subtle. While Lindsey Graham was behaving like a 6-year-old on the Senate floor and Pete Sessions was studying passages in his Taliban handbook, Mr. Obama and his aides were assessing whatโs achievable in terms of stimulus legislation and how best to get there.
Hereโs Barack Obama describing his favorite person:
โI think Iโm a better speechwriter than my speechwriters,โ Obama told him. โI know more about policies on any particular issue than my policy directors. And Iโll tell you right now that Iโm gonna think Iโm a better political director than my political director.โ
Yesterday at his news conference, the president said he doesnโt have a strategy yet for the Islamic State. The blowback required the White House to send out his spinners like a farmer sending out his sons in search of a wayward hog. Personally, I donโt care that the president doesnโt have a strategy for the Islamic State โ yet. One of the downsides of leading from behind is that it by definition allows problems to fester and become more complex. (โIn other news today, six people burned to death as firefighters watched another building burn to the ground as part of Fire Chief Obamaโs โfirefighting from behindโ initiative.โ)
How to deal with the Islamic State right now is a very tough question, particularly if youโre Barack Obama. What bothers me is his decision to announce to the world he has pretty much no idea what heโs doing. Taking your time to formulate a strategy, even โ especially! โ a strategy necessitated by your own mistakes and inattention is entirely defensible.
But when the world already thinks youโre weak, vacillating, and overwhelmed, saying in the pithiest way possible that youโre weak, vacillating, and overwhelmed strikes me as a mistake. But hey, what do I know, Iโm just a guy transporting a dingo across the continent.
Of course, if Obama was a Chess Master who sees ten moves ahead, this would all be an elaborate rope-a-dope. Like Michael Corleone, he would wait for his enemies to show themselves and reveal their motives. China is suddenly testing our resolve in the Pacific? โExcellent,โ Obama says behind tented fingers. The Russians are calling our bluff? โAhhh . . . the game is afoot.โ Egypt and the U.A.E. are writing us off as a paper tiger? โJust as I expected,โ quoth the Chess Master to his briefer. The Germans canโt be counted on to stay loyal? โOf course. Of course.โ The Poles have made it clear they consider the U.S. an unreliable, even dangerous ally? โI am disappointed I was so right about them all along.โ The Iranians pour Hezbollah into Syria? โRouhaniโs a pimp. He never could have outfought Ahmadinejad. But I didnโt know until this day that it was Khamenei all along.โ
The Chess Master was testing our friends and exposing our real foes. Like the sea snake that guy in Gladiator described, Obama let his prey nip and bite at him and now, in a shockingly mixed metaphor, the Venus fly trap snaps shut for the Labor Day Massacre.
The reality, alas, is that Obama is โ and has always been โ out of his depth on the international stage. Given the prestige of the presidency and the incredible institutional forces behind the office, particularly when a liberal is elected, it takes time to burn through all of the political capital that comes with the job. But Obama has been throwing that political capital on an Oval Office bonfire like so much kindling on a clean and safe Anchorage night. In yet another metaphor that threatens to burn out the dilithium crystals, the credibility inferno is reaching China Syndrome proportions (โYou should have said โliterallyโ a lot! Literally means โpay attention to how smart my metaphors are.โ Wheeeeee!โ โ Joe Biden). For a depressing but brilliant analysis of this meltdown, see Bret Stephensโs piece in the new Commentary coincidentally titled โThe Meltdown.โ
Remember the famous SNL clip where Phil Hartman plays Ronald Reagan? Heโs an amiable dunce in public, but get him behind closed doors and heโs a master strategist? Well, maybe that stuff about Obama being the liberal opposite of Reagan is true. Out in public, he seems like heโs the Chess Master (though I never saw it). But get him behind closed doors and heโs in the chair next to Biden shouting โI can spin faster than you!โ
Lightworkers Arenโt Funny!
Speaking of Saturday Night Live, Kyle Smith had an excellent piece in the New York Post a few days ago. I will quote at length:
At last, we know the reason why comedy writers donโt make fun of President Obama much.
It turns out the man is completely unmockable.
We learn this from Jim Downey, the longtime โSaturday Night Liveโ specialist in political japery. โIf I had to describe Obama as a comedy project, I would say, โDegree of difficulty, 10 point 10,โโ the writer says in the expanded new edition of the โSNLโ oral history book, โLive from New York.โ
โItโs like being a rock climber looking up at a thousand-foot-high face of solid obsidian, polished and oiled,โ Downey says. โThereโs not a single thing to grab onto โ certainly not a flaw or hook that you can caricature. [Al] Gore had these โhandles,โ so did Bush, and Sarah Palin, and even Hillary had them. But with Obama, it was the phenomenon โ less about him and more about the effect he had on other people and the way he changed their behavior. So thatโs the way I wrote him.โ
Got that? The charter Choom Ganger, confessed eater of dog and snorter of coke. The doofus who thinks the language spoken by Austrians is โAustrian,โ that you pronounce the p in โcorpsmanโ and that ATMs are the reason why job growth is sluggish. The egomaniac who gave the queen of England an iPod loaded with his own speeches and said he was better at everything than the people who work for him. The empty suit with so little real-world knowledge that he referred to his brief stint working for an ordinary profit-seeking company as time โbehind enemy lines.โ The phony who tells everyone heโs from Chicago, though he didnโt live there until his 20s, and lets you know that heโs talking to people he believes to be stupid by droppinโ his gโs. The world-saving Kal-El from a distant solar system who told us heโd heal the planet and cause the oceans to stop rising. The guy who shared a middle name with one of the most hated dictators on earth.
Nope, nothing there to mock. No way to get a grip on this polished, oiled obsidian. So comedy writers didnโt and mostly still donโt. Jim Downey isnโt in dereliction of his comedy duty to take down the high and the mighty, or so he begs you to think. Heโs just too obtuse to see Scrooge McDuck quantities of comedy gold when theyโre sitting right in front of him.
I think Smith nails it. But Iโd add one extra point. Comedians, musicians, actors and โ yes โ pundits face a similar danger: Being captured by their audiences. Once you develop a big following you unavoidably develop a big set of expectations for the kind of material you do. In the case of SNL, I suspect one additional reason they think Obama is unmockable (aside from the cranium-past-the-sphincter butt kissing) is that their audience also thinks Obama is unmockable. I donโt simply mean the viewers, though Iโm sure SNLโs ratings are higher in blue states. I mean the people the actors and writers get feedback from. The phenomenon of the Beltway mentality has its analogues everywhere. For instance, I think it would be great for Jon Stewart and America if he was forced to live in Lexington, Ky., or Missoula, Mt., for a couple years and produce The Daily Show from there. Perhaps living outside the echo chamber would allow him to see politics from a less predictable angle.
The Pundit Conundrum
Wait, youโre probably not saying to yourself, did you include pundits in that list of performers? Why yes I did. I donโt have the time or space to get into all of it here, but I think this is a very real and very under-appreciated problem in our political discourse. Pundits, like politicians, comedians, and, of course, mimes can typecast themselves. Itโs an entirely natural, human response to feedback not from your enemies, but from your friends. Psychologically, there is little reward for defying the expectations of your biggest fans. If you go off-reservation as it were, the haters will almost never praise you, and if they do, it will usually be a very grudging backhanded compliment. For instance, whenever I say something positive โ not exactly a regular occurrence I admit โ about Obama, I get at least 20 criticisms for every โattaboy.โ And about half the praise amounts to this sort of thing: โWow, for a paid shill, that was half-way decent. Maybe the Kochs forgot to pay you this month?โ
(In my mime work, whenever I refuse to do the Man Walking In Windstorm, the crowd riots like the passengers in Airplane when they find out thereโs no coffee.).
There are lots of pundits out there who seem to define their job as simply fulfilling the expectations of their biggest fans. This doesnโt mean they are being dishonest or even necessarily lazy. But it does make them predictable, boring, and unpersuasive. (Telling people what they want to hear almost never convinces the peoples who donโt want to hear it.)
Again, this is in no way a uniquely ideological phenomenon. Itโs a human thing. When comedians try to be serious actors, itโs always a rough transition and very often fails. Itโs not because the acting is bad, itโs that the expectations of the audience are very difficult to overcome. A few manage โ Robin Williams for instance โ but itโs a rocky process. And so it goes: When serious people try to be funny; when my Jewish relatives try to breakdance; when Roseanne Bar pole dances. Thereโs a reason John Gielgud went to his grave with his dream of being the front man for Black Sabbath unfulfilled. Everyone has a comfort zone, but what makes it comfortable is that so many other people expect you to be there.
Thatโs one of the challenges of this โnewsโletter. If, like Joe Biden chasing a laser-pointer dot on the wall, I go where the fun takes me, some readers complain about the self-indulgent jocularity. If I wade into the intellectual perfidy wrought by the American pragmatists, readers want to know why I didnโt ask them to pull my finger (โItโs funny because he literally makes a fart sound! Wheee!โ โ Joe Biden). And then if I donโt ask the really important questions like โWould ice cream be a duck if vests had sleeves?โ, the lunatic-fringe crowd write me to say โFellini didnโt just make movies about clowns!โ
The Lunatic Fringe
Speaking of the lunatic-fringe crowd, last week I had to write one of those mini-column thingamabobs (sorry to hit you with the journo-jargon) on the way all of the usual suspects were pouring into Ferguson to turn it into a modern day Haymarket riot or something. Iโll leave the substance for another time (โYou always do!โ โ The Couch). But since I invoked the phrase โlunatic fringe,โ I googled it to confirm my recollection that Teddy Roosevelt had coined the term. I was right. He used it to describe the socialists, muckrakers, anarchists, and rabble rousers of the American Left. Here are examples of how to use the term, according to Dictionary.com:
Today, many would dismiss such crudely racist views as belonging to a tiny right-wing lunatic fringe.
There is a lunatic fringe out there that is confused by reality.
Climate deniers are on the lunatic fringe of science and they can find plenty of company there.
And, in the โcultureโ section of the same page:
Derogatory name for the extreme radical members of a group, especially in politics: โThe candidate referred to the organization as being on the lunatic fringe of conservatism.โ The term was coined by Theodore Roosevelt.
Spot a theme there? Why itโs almost as if the folks at Dictionary.com think political lunacy only comes from one direction. My dad called it years ago.
Various & Sundry
Zoรซ Update: This had been the most exciting (in a good way at least) time of the dingoโs life. As I write this sheโs sleeping behind me in the back seat under my daughterโs blanket-covered legs. No, really. I donโt really have the time or the battery power to get into all of it. Suffice it to say sheโs an excellent car dog. She loved Montana, the San Juan Islands, and Aspen (a.k.a. the Land of All-You-Can-Eat Mice!). But you can check out Zoรซโs Twitter feed for some photos.
Last week was my 13th wedding anniversary, which despite my triskaidekaphobia, was nonetheless a reminder of what a lucky man I am that the Fair Jessica was dumb enough to marry me.
Given that this is Labor Day Weekend, and we were just talking about left-wing bias in the culture, I heartily recommend John Millerโs piece on the Haymarket Riot.
Tiny hamster in a tiny mansion
Woman eats bird poo that falls on her ice cream cone
Woman named Crispi arrested for setting fire to exโs house with bacon
Creepy masks made of junk food
Cockatoo feeds dog friends bones
Greased pole confounds hungry squirrel






Comments