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“We have allowed [TV news], this great instrument, this resource, this weapon for good, to be squandered and cheapened. . . . Analysis is out, ‘live pops’ are in. ‘Action Jackson’ is the cry. Hire lookers, not writers. Do powder-puff, not probing, interviews. Stay away from controversial subjects. Make nice, not news. This has become the new mantra. These have become the new rules.” —Dan Rather, October 1993




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