Who Profits by “Bigness” ?
The American Motors Co. has had a phenomenally good year, grabbing the play from the small foreign cars with its Ramblers, and significantly increasing its percentage of a business that was seemingly on the verge of complete domination by a Big Three. What this would tend to prove is that “oligopoly” isn’t as menacing as some of our economics professors say it is. But even though Mr. George Romney, the American Motors Co. President, has demonstrated that a Big Three can be vulnerable to the competition of upstarts, he could still be right when he objects to the size of the General Motors Co.




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