The school colors of the University of North Carolina are light blue (“Carolina blue”) and white, but at this Saturday’s football game against the University of Illinois, the stadium is going to be green. You see, the UNC football team has become the first program to latch on to Unifil, Inc’s REPREVE movement. As we read here, the goal is “to raise awareness among students, faculty, fans, and alumni about recycling and how Unifil turns plastic bottles into cool REPREVE-based products that are worn and used every day.”

How many of the football fans in attendance will object to be used as a captive audience for a joint corporate and “green” spiel?

The hectoring starts when little kids are in kindergarten and never stops.