And here we go:

New Orleans Mayor Mitch Landrieu today sent a letter to BP CEO Tony Hayward asking the company to give the city $75 million over three years to mitigate the long-term effects of the massive Gulf of Mexico oil spill on the tourism sector.
Flanked by tourism leaders and industry employees, Landrieu said the investment would help local leaders use print, TV and social media to spread the message that New Orleans’ hotels, restaurants and tourist attractions remain open despite the spill’s catastrophic effects on the environment.
“What happens on the shores of Louisiana, what happens in the oyster beds, affects the livelihoods of everyone standing behind me and affects the livelihoods of everyone in America,” Landrieu said.

So, what happens next? Does Ken Feinberg rule on this or not? I’m not sure $75 million dollars to fund an advertising campaign is exactly the best use of BP’s cash right now.