Can a dedicated, unabashed, free-market capitalist also be a “green” environmentalist? In T. J. Rodgers we have the answer. Rodgers, the CEO of Cypress Semiconductor Corp. — which owns solar-power manufacturer SunPower — believes that “green is green,” that it’s a money-maker and a winner for business. Says Rodgers, “You serve people by making things people want.” And if people want pollution-free power, the free-market can deliver it.
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