Rick Davis addresses the troops:

Dear, As Senator McCain mentioned in his email yesterday, I have accepted his offer to serve as his campaign manager once again. When I last held this post in 2000, our campaign for honest reform, better government and a stronger America had resonated with voters across the country, and our message today is stronger and louder than ever. America is at an important crossroad, and I have accepted this position because I firmly believe that John McCain is the right man with the right message at the right time for America. This campaign is about more than you and me – it’s about what kind of a country we want to have and how we can make America safer and stronger for our next generation. John McCain has served this country his entire life and has the courage, experience and vision to fulfill this vision. I’ve been honored to know John McCain for many years and I’m excited to continue this journey to make him our next President. But I can’t go it alone, and now is the time to stand up and show Senator McCain that we’ve got his back. Against a challenging political environment, addressing tough issues head-on, Senator McCain has stood strong for what he believes in and doing the right thing for our nation. In the days and weeks ahead we’ll be in touch with more ways you can play an important part in our campaign, but here are two you can do right now. First, send this email to five of your friends and let them know that our campaign for honest reform, better government and a stronger America is moving forward and we need them to join us today. Second, show Senator McCain you’re standing up for him just as he has stood up for us by making an online donation. John McCain is a man of courage, honor, and vision who I believe is the most prepared to lead our nation. Thank you once again for your support, and please take a moment to show Senator McCain your support today. Sincerely, Rick Davis Campaign Manager P.S. We are still months away from the first ballots being cast in this election, but we’re going to work hard each and every day to make sure John McCain gets his message out. Help make sure he has the resources necessary to tell voters about his vision for the future of our nation by donating online today.

It sounds like somebody read Patrick Ruffini’s suggestions.