NEW YORK, (CBSNewYork) – A new national alert system is set to begin in New York City that will alert the public to emergencies via cell phones.

Presidential and local emergency messages as well as Amber Alerts would appear on cell phones equipped with special chips and software.

The Federal Communications Commission and the Federal Emergency Management Agency said the system would also warn about terrorist attacks and natural disasters.

“The lessons that were reinforced on 9/11 is the importance of getting clear and accurate information to the public during a crisis,” New York City mayor Michael Bloomberg said at a news conference on Tuesday.

Verizon and AT&T, the nation’s largest cell phone carriers, are already on board. Consumers would be able to opt out of all but those presidential messages. . .