And you thought there were bargains at the mall! The Tampa Bay Business Journal reports:
With just a few days left until the Super Bowl, NBC says it still has about two minutes of commercial time remaining for the game, and they’re being offered at a discount.
The number of 30-second spots available is less than half that were still available just last week, NBC Universal Sports and Olympics chairman Dick Ebersol told trade publication MediaWeek. While initial commercial spots were sold at $3 million each, later spots were selling as low as $2.8 million, which is just above the base rate Fox charged for Super Bowl XLII last year.
The economy has been a factor in ad sales this year — especially since Fox was sold out of commercial space for its Super Bowl broadcast months before last year — but NBC had been selling spots early, closing deals before much of the economy came down.
I hear the Obama campaign still has some money in the coffers. Maybe they’re in the market.






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