Marie Cocco writes:

There is no impertinence in saying that Obama and McCain have both been media darlings. Obama has, by one empirical measure, gotten the most favorable press. A study released last October by the nonpartisan Project for Excellence in Journalism found that Obama, in the early stages of the primary campaign, was the clear recipient of the most positive coverage when compared to all presidential candidates, Democrat or Republican. “Taken together, nearly half (47 percent) of all stories focused on Obama were positive. That is roughly three times the percentage that were negative (16 percent) and exceeds the 38 percent of stories that were neutral in tone,” the study found.
During the same pre-primary period, McCain received uncharacteristically negative media attention.

How many times had McCain been warned that he would no longer be a media darling once he was campaigning against Democrats instead of Republicans?