This green posturing thing is really getting out of hand.

Today, E&E News reports:

At least two rival groups are bidding for control of a new Internet domain focused on environmental issues. Similar to current domains like .com and .org, the .eco domain would allow businesses and individuals to give themselves a green tint.
The two bids — which will be sent to Internet Corporation for Assigned Names and Numbers, or ICANN, the regulatory body that oversees domain names — differ in how they will manage .eco, though both promise it will have environmental benefits.
The first bid was launched in March by a California group called Dot Eco, which has support from former Vice President Al Gore. Dot Eco promises to give away 57 percent of its profits to environmental groups like the Sierra Club and the Alliance for Climate Protection.

In the BBC piece to which E&E refers, Dot Eco co-founder Minor Childers is quoted as saying, “We could be one of the biggest contributors to environmental causes anywhere in the world.” Oh, joy! But can Soros handle the competition?

Sierra Club is already boasting of having blocked its 100th coal-fired power plant, a major contributor to the looming blackouts we face. Our greens are clearly pushing the UK’s “scarcity” model .

Now domain-name sales will go to underwriting this and Al Gore’s effort.

Until the first blackout, that is. At which point, minds might change about the greens’ useful idiots.