Nike Sues Satan-Shoe Maker

Lil Nas X may be a rapper, but he’s behind the most heavy-metal-looking shoes I have ever seen. He worked with the company MSCHF to create “Satan Shoes,” featuring a pentagram, an inverted cross, and a citation to Luke 10:18, a Bible verse referring to the devil falling like lightning from heaven. For good measure, they’re injected with a drop of real human blood mixed with red ink. Somewhere, the guys from Slayer (R.I.P.) must have big goofy grins plastered on their faces.

The folks at Nike do not. You see, these shoes are “custom” versions of the Nike Air Max 97: MSCHF bought some real Nikes — 666 pairs, to be exact — and dressed them up with all the satanic stuff before reselling them for $1,018 apiece. The Nike “swoosh” symbol is still very visible alongside the insults to Christianity, and the sportswear behemoth is suing MSCHF for a laundry list of trademark violations.

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Robert VerBruggen

Robert VerBruggen is a senior fellow at the Manhattan Institute.

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Lil Nas X may be a rapper, but he’s behind the most heavy-metal-looking shoes I have ever seen. He worked with the company MSCHF to create “Satan Shoes,” featuring a pentagram, an inverted cross, and a citation to Luke 10:18, a Bible verse referring to the devil falling like lightning from heaven. For good measure, they’re injected with a drop of real human blood mixed with red ink. Somewhere, the guys from Slayer (R.I.P.) must have big goofy grins plastered on their faces.

The folks at Nike do not. You see, these shoes are “custom” versions of the Nike Air Max 97: MSCHF bought some real Nikes — 666 pairs, to be exact — and dressed them up with all the satanic stuff before reselling them for $1,018 apiece. The Nike “swoosh” symbol is still very visible alongside the insults to Christianity, and the sportswear behemoth is suing MSCHF for a laundry list of trademark violations.